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Exelon - Caregiver’s Guide

Exelon - Directed by Toby Tobias, with animation by Bob Hough, this caregiver’s guide was created by CDM London for distribution alongside each prescription of the Exelon patch for sufferers of early onset Alzheimer’s disease.

Shot on the new Canon 5D, the film features actors coping with everyday situations along with a visual instruction on how to properly use the patch - all from the caregiver’s perspective.




CDM London

Agency: CDM London


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